Selected work
The idea matters.
So does building it.
A look at the products, businesses and creative work I’ve helped bring into the world.
Founder / Product / Brand
Ambition & Kairo
From an early concept in 2024 to a working web product in 2026. The decisions behind an AI mentor built around meaningful goals.
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CEO / Marketing / Operations
Upskillist
Leading an established consumer learning business through restructuring and into a new product direction.
Explore the storyDirection / Generative AI / Film
Telling the Kairo story
Turning an abstract product proposition into a person’s experience, with generative imagery and film brought together by our creative team.
Watch the film